“When the wind blows there are those that build walls and then there are those that build windmills.”
India is shining and for all the right reasons! The sparkle, however, is not spread evenly across the social spectrum. The gap between the privileged and the under-privileged remains and is even widening perhaps. The government, recognizing the need for intervention from the private sector, introduced Corporate Social Responsibility (CSR) as a mandate in April 2014. Even after 5 years of CSR becoming a corporate mandate, India Inc. is still struggling to ascertain an efficient CSR spending pattern. The outcomes often turn out to be superficial and lack both reach and social impact. While the regulation has helped increase the number of companies engaged in CSR activities, it has only marginally improved the efficiencies of such spends. At the other end, the social sector is equally unaware of the right partners to team up with for the sustainable positive impact of their programs.
“When the wind blows there are those that build walls and then there are those that build windmills.”
India is shining and for all the right reasons! The sparkle, however, is not spread evenly across the social spectrum. The gap between the privileged and the under-privileged remains and is even widening perhaps. The government, recognizing the need for intervention from the private sector, introduced Corporate Social Responsibility (CSR) as a mandate in April 2014. Even after 5 years of CSR becoming a corporate mandate, India Inc. is still struggling to ascertain an efficient CSR spending pattern. The outcomes often turn out to be superficial and lack both reach and social impact. While the regulation has helped increase the number of companies engaged in CSR activities, it has only marginally improved the efficiencies of such spends. At the other end, the social sector is equally unaware of the right partners to team up with for the sustainable positive impact of their programs.
VISION
Act as a catalyst that bridges the gap between the privileged and under-privileged by working with corporate and the social sector jointly towards the betterment of society.
MISSION
To bring together strategically and effectively the financial contributors and the ground level social enterprises to affect a long term, sustainable and a mutually beneficial relationship while achieving positive social impact.