“When the wind blows there are those that build walls and then there are those that build windmills.”
India is shining and for all the right reasons!
The sparkle, however, is not spread evenly across the social spectrum which brings the need to reflect on our actions and practises. Even after CSR becoming a corporate mandate, India Inc. is still struggling to ascertain an efficient CSR spending pattern. While the regulation has helped increase the number of companies engaged in CSR activities, it has only marginally improved the efficiencies. At Chrysalis Services, we have the right team wanting to do the right thing for the right reasons to help stakeholders on the entire value chain to align them with social responsibility models.
Our Services
Impact we catalyse
The achievement of the 2030 Agenda for Sustainable Development requires creating synergies with different sectors by pooling in expertise, financial resources and technical know-how. We make the greatest impact with our partners to engage, connect, inspire and ensure that their giving creates a greater impact.
2.4
LLives impacted through partnerships
63
Social Organisations Strengthened
14
SDGs aided through projects
15
States where we enabled interventions
2
UTs where we enabled interventions
Our Partners
Cholamandalam Investment & Finance Company Limited (CIFCL)
Monitoring & Evaluation
Cholmandalam Investment and Finance company (CIFCL) recognised the need for a comprehensive Monitoring & Evaluation (M&E) study to improve the the effectiveness of their “My Dream Scholarship” programme which aims to provide financial support for furthering the education of commercial vehicle crew member’s children.
Our study involved an in-depth analysis of the shortlisting process, disbursement process, and ongoing documentation for a random sample of beneficiaries.
Through this M&E study, we identified the areas where the programme could be made more effective. We carefully evaluated the programme’s performance, looking at the key metrics to highlight the strengths and areas of improvement. We assessed the programme’s effectiveness in achieving its immediate goals and making a positive impact on the lives of the scholarship recipients. Overall, our M&E study provided CIFCL with valuable insights and recommendations for optimizing the “My Dream Scholarship” programme.
Impact Assessment
CIFCL needed to conduct Impact Assessment studies on 12 of their CSR programs implemented during the FY2021-22. The main objective of the assessment was to provide the sponsor with a comprehensive understanding of the impact generated by these programmes and offer guidance for future improvement and implementation of similar programmes.
To achieve this objective, the study involved in-depth interactions with the programme implementing partners to gain insights into the processes followed to achieve the programme objectives. We designed research tools to interview select beneficiaries and other stakeholders, enabling us to collect data on the direct and indirect effects of the programs.
Based on the data collected, comprehensive reports for each programme were prepared with detailed analysis of the impact generated and recommendations on the conduct of the programs and changes to be considered in future iterations.
Nuvoco Vistas Corp. Ltd.
Nuvoco required recommendations on relevant and replicable flagship programmes that the organization should adopt while keeping in mind their business linkages and the relevant issues in the geographies in which they operate. To achieve this objective, our team conducted a comprehensive desk review of in-depth district-level research on various demographic elements and conducted competition research on their CSR program.
Based on our findings, we identified various potential programmes for the organization aligned with local/national needs and the cement business. We ensured that the recommended programs were aligned with Nuvoco's business objectives and the relevant issues in the geographies in which they operate.
Preethi Appliances, a division of Philips Domestic Appliances India Limited (PDAIL)
PDAIL required a comprehensive Monitoring and Evaluation (M & E) study of Project Pragya, a programme designed to provide after-school education to tribal children in remote tribal villages of Hasanur, Gheddesal, and Kadambur in Erode district of Tamil Nadu. The primary objective of the study was to prevent school dropouts and enhance the motivation of children to look beyond their present outlook.
To achieve this objective, we developed a Results Framework template that identified and evaluated key indicators, outputs, outcomes, immediate impact/goals. We conducted periodic field visits to the implementation areas and the implementing partner's office to monitor progress and suggest modifications, as well as correct any deficiencies, if any.
By conducting this M & E study, we helped PDAIL to understand the progress of Project Pragya and its impact on tribal children's education. Our findings and recommendations will serve as a foundation for PDAIL to make informed decisions about the program's future and how to improve its outcomes.
Cisco Systems India Limited
CISCO sought to conduct Impact Assessment studies on three of their CSR programs implemented during FY2021-22. The primary objective of the assessment was to provide the sponsor with a detailed understanding of the impact generated by these programs and offer guidance for future improvement and implementation of similar programmess.
To achieve this objective, the study involved in-depth interactions with the program implementing partners to gain insights into the processes followed to achieve the program objectives. We designed research tools to interview select beneficiaries and other stakeholders, enabling us to collect data on the direct and indirect effects of the programs. Based on the data collected, we prepared reports that provided a comprehensive analysis of the impact generated by the programmes and recommendations on the conduct of the programs and changes to be considered in future iterations.
Tata Power / Tata Power Community Development Trust
Tata Power Community Development Trust (TPCDT) recognised the importance of standardising their CSR programs to effectively promote women empowerment, integrated vocational training centres, and enhancing digital access to state security schemes and digital literacy. To achieve this objective, we conducted a comprehensive study of existing proposals by implementation partners across geographies to compare programme costs, activities , and timelines.
Our analysis enabled us to develop a standard proposal template that defined a set of activities for each programme, prepared standardised budgets and forecast templates, and revised the process flow with new elements to ensure programme sustainability.
Our work helped TPCTD streamline their CSR efforts, ensuring that resources were allocated in a cost-effective manner and their programmes were implemented consistently across geographies and thematic areas.
Ploughman Agro Private Limited(PAPL)
PAPL required a Sustainability Report that showcases the achievements of the company's efforts in sustainable farming and developing market linkages for Farmer Producer Organizations. To achieve this objective, our team visited the implementation areas and met with farmers who have benefited from the market linkages provided by PAPL.
During our visits, we documented the company's sustainability efforts in detail, including their efforts in sustainable farming and the development of market linkages for farmers. We also collected data on the impact of these efforts on the lives of farmers and their families. Based on the data collected, we prepared a comprehensive Sustainability Report that highlights PAPL's sustainability efforts and achievements.
Our Partners’ Experience
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Our journey this past year has been rewarding, with an increase in brand visibility, audience engagement, and optimal exposure of our activities pan India. The most critical thing for us has the interactive level of communication, ability to staying in touch, and having regular defined contact points to make sure we were always looking at the larger picture. Chrysalis continues to be supportive, flexible, and proactive with a sensitivity to our work and people we work with. We are glad that you have been such a professional and dedicated partner.
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Chrysalis social media team is indeed impressive. They’re well-versed with best practices for creating or enhancing online presence, and skillfully balance that with the particular requirement at hand. The team is good at navigating the way forward while simultaneously accommodating individual preferences.They’re professional yet the responses are personalized, they respect timelines - which for me is as important as impeccable grammar – which too they are cognizant of, and aim for perfection. They’re imaginative and thorough and very open to suggestions.Working with the Chrysalis social media team has been seamless and a great learning experience.
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Christian Medical College Vellore has been working with Team Chrysalis Service 2019. Internally we have a very small fundraising team, but they have helped us to formulate big ambitions and then take concrete steps towards realising these. They are a very professional group with a good knowledge of the world of CSR and corporate funding. They have helped us to identify and approach a large number of companies. when we had neither the manpower nor the expertise to do this. Regular weekly meetings ensure that we keep the momentum going. We have appreciated their helpful and friendly approach, their insights and ideas as well as their detailed and organised approach to fundraising.
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Chrysalis services follow a very disciplined, planned, and systematic approach towards fundraising, always understanding the need of its partners and working diligently towards getting the right fit. We value our partnership with them that is based on trust, openness, and mutual respect and we hope to work together for a long term.
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Collaborate with us
There's something special about knowing your hard work and talents are helping drive real social change – and at Chrysalis Services, we are passionate about doing just that. We would like to collaborate with partners to be catalytic and flexible in their pursuit of social impact through research, facilitation and evaluation.
Collaborate